• Joico Blonde Life Violet Shampoo Instantly cool brassy tones and brighten cool blonde hair. Help maintain healthy-looking hair with brilliant shine. Nourish and protect fragile blonde hair. Rich lather gently cleanses hair. Directions: Apply to wet hair. Lather. Leave in 1-3 minutes. Rinse, and follow with Blonde Life Violet Conditioner. Use 2-3 times per week to maintain cool tones. Format: 300ml
  • SDL Illuminating Conditioner Illuminating conditioner for normal hair: detangles and gives extreme shine, making the hair soft and lightweight. How to use: After shampooing, apply a small amount of product on lengths and ends. Massage and leave on hair for 1 to 3 minutes. Rinse thoroughly. Format: Tube 200ml
  • Out of stock
    SDL Illuminating Low Shampoo Illuminating, delicate shampoo for normal hair: gently cleanses and gives extreme shine, making your hair soft and silky. How to use: Distribute over damp hair and emulsify with water, massaging gently. Rinse thoroughly. Repeat the process if necessary. Format: Bottle 250ml
  • Joico Blonde Life Brightening Conditioner Deeply nourishes bleached, double-processed, or high-lifted blonde hair without weight. Instantly detangles. Keeps hair polished and bright. Directions: Apply to freshly washed, damp hair. Allow to absorb for one to two minutes. Rinse. Format: 250ml
  • Joico Defy Damage Protective Conditioner Helps prevent and protects from daily damage. Boosts vital moisture. Instantly detangles. Leaves hair soft, shiny, and healthy. Directions: Apply to clean, damp hair. Leave on for 1-2 minutes, then rinse thoroughly. Format: 250ml
  • Style Stories Thermal Protector Thermo-active shield, protects the hair fiber from the heat of hot styling tools. Its dry spray formulation allows to avoid wetting the hair before styling with straighteners or tongs. Format: 200 ml

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